Banky W Signs N100 million Samsung Deal

EME boss, Banky W, has renewed his endorsement deal with Samsung Electronics West Africa, which his reps say is worth about N100m.

‘Banky and Nollywood star, Kate Henshaw will be the faces of Samsung Electronics West Africa Mobile Division. They will work together to raise awareness for Samsung mobile products, and ultimately contribute to making Samsung phones the preferred brand in the West Africa sub-region’, according to a statement from his reps.

Banky W has in the past been involved with Telecommunications Company Etisalat and Coca Cola Bottling Company, among others.

‘This is my second run as a Samsung brand ambassador and I’m grateful for the opportunity’, Banky W said in a recent interview.